Advantages of Animated Infographics in Corporate World

Animated infographics or video infographics turn visual data representations into an even more interesting and effective learning tool. Infographics by themselves are extremely informational, providing an artistic means to compile data and present it in a visually appealing and non-intimidating manner. Combined with motion graphics, visual data representations convey messages even more effectively, allowing emphasis on important statistics and adding associative motions that help communicate meaning, while maintaining energy and visual interest.

Infographics or data visualizations alone provide great educational value by presenting data in a graphically appealing and visually satisfying manner. In any form that they may come, infographics provide vital information and present these data as a more digestible story than a heavily worded report. Infographics, however, tend to still include blocks of text in order to explain graphs and charts. These can still be an eye-load for many, preventing them from fully appreciating or understanding what is being said. This is where animated infographics come to play. With video infographics, you combine the visual appeal of infographic designs with the energy and flow of motion design.

Video infographics transform static media pieces such as charts, graphs, and texts into a more effective, moving presentation. Not only does this create something that is easier on the eye, it also allows for a clearer and more direct explanation of the data contained within. Animated infographics add appeal to repurposed material (data) and eliminates the eye-load of textual explanations by allowing narration, which helps expound on the information and ideas presented visually. Videos also naturally draw in larger crowds and by repurposing information you generate more links to your content or your website along with social buzz and activity. Video content also allows you to access a larger viewing audience by having the opportunity to upload content onto sharing sites like YouTube, Facebook, Vimeo, and other social networks that allow video content.

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